By Zawadul Karim 
Eggs provide an inexpensive supply of full and highly digested protein, and they are also a source of food that is rich in nutrients. Eggs contain essential nutrients, such as choline, which has a role in the growth of the brain and the proper functioning of the heart. It seems that consuming an egg daily may reduce your death risk. A recent Chinese study indicated that individuals consuming approximately one daily were nearly 30% less likely to succumb to hemorrhagic stroke compared to those who consumed none. Chickens eggs in Bangladesh primarily originate from locally raised backyard chickens as well as from both small and massive poultry farms.
Fulfilling the domestic requirement for eggs through imports is infrequent and irregular. Assuming the importance of eggs as consumer goods, Nabil Group started its journey in egg production by establishing poultry farms. The poultry industry persists in expanding and industrializing across several regions globally. A rising population, enhanced purchasing power, and urbanization have significantly propelled the expansion. Bangladesh Poultry Industries Central Council (BPICC) reports that poultry farms often yield over 40 million eggs. Nabil group has been contributing here with their notable presence in egg production.
Naba Poultry Farm, an egg production enterprise owned and operated by Nabil Group, is striving towards the goal of Bangladesh becoming self-sufficient in egg production. The business can be found in the Kakanhat Municipality, which is located inside the Godagari Upazila of Rajshahi District. Over each day, the farm is producing seven lakh fifty thousand individual eggs. There are twenty-seven million pieces of eggs produced each year. They provide a substantial quantity of eggs to the entirety of the nation from this isolated region of North Bengal. It is stated that their long-term objective is to achieve a daily production rate of 14 lakh pieces of eggs. This comes out to almost twice as much as their present production!
According to Belal Hossain, Regional Sales Manager of Naba Farm, “We effectively handle the operations related to egg supply around the nation by utilizing our very own software. The software provides a list of various egg vendors, including their names and phone numbers. On a daily basis, the dealers receive extensive messages that include the type of eggs and the quantity of eggs. Transportation is the means by which we reach the dealers located in various districts around the nation after we have confirmed the order, reviewed the quantity, and verified the quality. After that, the eggs that we produce eventually make their way into the hands of regular consumers by wholesalers, various local marketplaces, or retail establishments. For a considerable amount of time, the Nabil Group has been successfully selling eggs using this particular method.”
Apart from that, poultry farming companies face a few challenges that need to be controlled. Consumers are getting eggs at high prices, which is concerning. As the prices of feed and raw materials continue to rise, poultry farms are confronted with one of the most significant economic issues they have ever dealt with. Whenever there is an increase in the demand for poultry products, there is also a rise in the price of eggs. To overcome the challenges, the Nabil Naba poultry firm is taking a few initiatives, including making investments in equipment that is efficient, optimizing feed formulations, and investigating opportunities for alternate sources of supply. They have the opportunity to strengthen their earnings and resilience by discovering novel approaches to cut costs without sacrificing the quality of the food they produce for their customers.
The chicken sub-sector is a crucial component in promoting agricultural development and alleviating malnutrition among the population of Bangladesh. The government is showing an increasing interest in this industry and is actively pushing people from both urban and rural areas to seek work here to improve their capabilities. In addition to the government, there are a great number of private companies that are working towards the growth of poultry and poultry products in the country. Some examples of these businesses include Aftab Poultry, Aman Poultry, Bangladesh Rural Advancement Committee (BRAC), C.P. (Bangladesh) Co., Ltd., Kazi Poultry, Nabil Poultry, and Paragon Poultry.
Naba Poultry Farm, the egg production company owned by Nabil Group, is already satisfying the enormous demand for eggs across the country
The company is striving relentlessly to make Bangladesh self-sufficient in egg production. Eggs are being delivered on a daily basis to a number of districts in Bangladesh, including Rajshahi, Chapainbabganj, Natore, Bogra, Khulna, Chittagong, Sylhet, and Dhaka. Additionally, in order to further the development of the poultry sector, sound management techniques should be improved. Since the beginning of its journey about twenty years ago, the Nabil Group of Industries has placed a primary emphasis on the
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